If you're looking to improve your swimming technique, we have a series of new films on our YouTube channel. These feature James Goddard who is also in these training aid films. James is an award winning British competitive and backstroke swimmer who represented Great Britain in the Olympics, FINA world championships and European championships. He swam for England in the Commonwealth Games, and also runs regular swim training camps throughout Europe. Here he shows you how to use a Zoggs kickboard, Finz, pull buoy and hand paddles.

Zoggs

While some take to swimming like a duck to water, many can be apprehensive especially if starting to swim regularly. It's usual to have a few pool hang ups along the way but there are many solutions to overcome these. Here are our top tips to ensuring you feel great so you can really make the most of your swims.

Feeling self conscious - It's usual to feel uncomfortable in your swimwear or compare yourself to others. Having a swimsuit that matches your body shape is an ideal way to feel great about yourself. The essential Sandon

Lillian has tackled her first swimming lesson! Find out how it went and her top tips on what to pack for every swimmer's first lesson...

What do I need to pack?

If I was going to go for it I decided I needed to be prepared (all the gear and no idea scenario!) So chatting to various swimmers I came up with a packing list….

• Swimwear

We love the Water Wing vest so what better way to show this than to find out what others think...

Since using the Zoggs Water Wing Vest in lessons, it has produced incredible results in the confidence and technique of students. I wanted to share a few stories that stand out in using the product as at first I was cautious putting it on my students and I wasn’t sure how well it would work. While at first it looked as though it would work similarly to arm bands and limit arm movement and inhibit good body position, I found it was completely different to my first impression. H

It's commonly known that children learn to swim as much from their parents at the weekend, as in their weekly lessons. Although the benefits are evident it can sometimes seem like an uphill struggle at times to take the kids swimming at the weekend, you get them to the pool and get them changed but what next? Our Learn to Swim teacher tackles the most common questions asked by parents about how to develop their child’s swim development:

Swimming is a fantastic bonding activity for parents and their babies, but when is the right time to introduce little ones to the pool? We tackle some of the most common questions:

How old should my baby be before their first swim?

You won’t need to wait for your baby to be immunised before taking them to the pool; the chlorine in the water will kill off any germs. Most baby swimming classes will accept newborns from 4-6 weeks of age, and will take place in smaller pools for safety. However, it’s advisable for new mums to wait at least six weeks after labour before going swimming. Your body wil

Whether you swim for exercise, competition or fun, taking on the right fuel can make a real difference to your performance in the pool and your body’s ability to recover once you leave it, but what should you eat and when?
Take a quick look at the Zoggs’ guide to the best foods to eat before and after your swim:

Best Foods Before a Swim

Swimming works your cardiovascular system and muscles without putting too much strain on your joints, that’s what makes it such a great form of exercise, but in order to get the full health benef

Looking for an alternative to the gym or considering your options for starting an exercise regime? Then here are just 5 reasons why your next workout should be a swim:

1. It Helps You to Lose Weight

Swimming is one of the most efficient ways to ditch the calories and lose weight. According to recent studies, swimming freestyle at a slow pace for 30-minutes can burn around 350 calories depending on the weight and speed of the person.
Compared to the same amount of time spent doing other moderate activities like walking (75 Kcal), cycling (180

Adam 'Ocean' Walker was the first Briton to complete the 7 toughest channel swims in the World, also known as the Oceans 7! This incredible endurance challenge is considered the ocean equivalent to the "Seven Summits" and Adam was the second person ever to complete all seven swims on his first attempt!

This autobiography captures Adam's journey from being a toaster salesman to becoming the 5th person in the World to complete the Oceans 7 challenge. The Oceans 7 is not for the faint-hearted - Adam took on the English Channel, Strait of Gibraltar, Molokai Strait, Catalina Channel, Tsugaru Strait, Cook Strait and

Swimming is often thought of as a summer activity but it’s actually the perfect sport for staying in shape and having fun throughout winter.

If you don’t already have a regular swim routine, now is the ideal time to create one: pools are generally quieter at this time of year so you’ll have more space to try new strokes and improve your technique or if you’re a nervous swimmer, build up your confidence in the water.

Here’s a few tips on how to