New SwimwearNew Swimwear

New Learn to Swim Range

Summer Fun
Pool Toys

New Kangaroo Beach
Available Now

Indoor & Outdoor Swim Accessories

Woman wearing Ecolast SwimsuitWoman wearing Ecolast Swimsuit

Sustainability Mission

Our mission is to have 100% sustainable packaging and 95% of our swimwear made from recycled materials

Man wearing a Zoggs cap and putting on a goggleMan wearing a Zoggs cap and putting on a goggle

Stages of Swim Development

Products that introduce & develop your child's confidence in the water in a safe and enjoyable way.

Plastic bottle swimming in the seaPlastic bottle swimming in the sea

Predator Range

Our best selling goggle just got even better. Get ready for our best fit yet. Try our face measuring app now 

Life in the fun lane

  • Which swimming goggle lens is best for you?
    assorted mirrored, colour tinted and clear swimming goggles

    Which swimming goggle lens is best for you?

    Goggles are essential in getting the most out of your swims!


    We understand that when buying goggles for yourself or the family, it can be difficult to know exactly which goggles will best suit your swimming needs.

    Choosing a goggle with the right lens for your swim is essential for a good swim as each lens is best suited to different conditions. 

    We have a lens cheat sheet at the bottom of this blog for you to use!

    Why are there different

    Read more >
  • Be Beach Safe This Summer
    Be Beach Safe This Summer

    Be Beach Safe This Summer

    How to Plan Your Own Swimming Expedition

    by The Royal National Lifeboat Institution (RNLI)

    The coast is an exciting place to be, especially in the summer – but it’s easier than you think to get into trouble in the water. Stay safe this summer with the RNLI’s essential safety advice.

    Read more >
  • Daphne Belt
    Daphne Belt

    Daphne Belt

    Daphne Belt - Swimming at 83

    We caught up with the incredible Daphne Belt, who if you haven’t seen or heard of before is an incredible 83-year-old triathlete who, to this day continues to compete in over one hundred triathlons. In this blog we learn about Daphne’s story and what she is doing now.


    As a child, my cousin and I went in the sea at Worthing during the school summer holidays without a r

    Read more >
  • Lisa Sharples
    Lisa Sharples

    Lisa Sharples

    My journey to Coniston – Lisa Sharples

    I don’t think of myself as a swimmer. On the start line for the Coniston swim, one of the crew referred to us as athletes. Imagine!


    I’ve been terrified of water for most of my life. I still struggle to put my face in - the adrenaline rush takes me back to being tumbled in the waves as a toddler - I find the resulting panic difficult to control.

    Read more >


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