Getting started with cold water swimming - By Annie Brooks (www.talesofanniebean.com )

If you love your pool swims and enjoy those open water swims, then this winter you might be ready to take on cold water swimming! Unlike hopping into to your local heated swimming pool to run through your drills, or dipping into that beautiful lake during the summer time, cold water swimming not only challenges physically, it tests you mentally also. Knowing you’re about to step into water that barely reaches double figures, can be a challenge, but this is exactly why it’s fantastic because that sense of

Henley Swim Festival 4 x 1 mile Her Spirit adventure = 2 medals,

You can’t beat getting back into open water swimming events to give you a sense of purpose and focus again. Thanks to Zoggs, Team Her Spirit rose to the challenge and entered the 4 x 1 mile event as part of the Henley Swim Festival. I mean why not do it four times r

Whether you're heading abroad or sticking around in the UK in hope of another summer of sun (fingers crossed), the summer holidays are just around the corner. To make sure that you are prepped and ready for a busy summer we have put together a selection
of some of our top summer swim gear for your kids.

Nothing screams summer swimsuit like a dash of floral. That’s why our Junior Girls Palms Starback swimsuit is bursting with bright floral patterns. The unique star back design is
also certain to stand out from the crowd while the thin straps provide enhanced f

As a safe, easy and low-impact form of exercise, the NHS recommend swimming for mums-to-be because it helps you to stay fit and healthy throughout your pregnancy, without placing any stress or strain on your muscles or joints. By looking after your health now, you can help your body to prepare for, cope with and recover from labour.

Choosing Your Maternity Swimwear

Ultimately, maternity swimwear needs to be functional but we know that you want to look and feel your best

Christmas has come early at Zoggs with 50% off swimwear! Treat yourself or get last minute gifts for the big or little swimmers in your life with these fantastic offers on selected products;

Girls Melon Magic X Back Swimdress

This popular swim dress features:

• Slim, crossover straps t

You may not think it, but choosing a swimsuit with the right back can go a long way to ensuring you are supported and comfortable throughout your swims and achieve the best possible fit. With up to 30 different backs in the Zoggs women’s swimwear range, you are sure to find the perfect costume to cater to your swimming needs.

For the more competitive or frequent swimmer our sport swimwear range is recommended. This features a variety of backs w

After an eight-week test we were yet to see a single bottom bobble!

We were so pleased to hear that our Galaxy Flyback swimsuit has been voted 220 Triathlon Magazine’s ‘Best Buy’ with a 91% rating this month!

Our Galaxy Flyback Swims

At Zoggs, we understand that the challenges facing female swimmers are about much more than just swimming ability or access to facilities. Body confidence plays a big part in how you feel about taking to the water, so we’ve developed an extensive range of comfortable, supportive swimwear that’s designed to flatter, enhance and support your body shape so you can worry less and swim more!

Here at Zoggs we understand that to get the most out of your swims you need equipment that you can trust, which is why in 2014 we launched our Aqualast™ fabric, the world's first and only swimwear fabric to come with a lifetime guarantee, making our Aqualast™ swimwear an essential addition to any kit bag.

Not only is Aqualast™ 100% chlorine proof for the ultimate in lasting performance, this fabric also boasts excellent support and comfort, giving a closer, more hydro-dynamic fit that doesn't change over time. The quality of the fabric allows for exceptional colour and shape retention, so you can take to the lanes in confidence knowi

Getting the most out of your swims is all about feeling fab and looking great, and our latest line of costumes for 2015 showcases the very best in fashion. With our unique expert knowledge of swimwear, our range is perfect for pool training, at the beach, or just lounging around enjoying the sun.

There are simple rules to stick to when selecting a swimsuit, such as choosing a fit and style that will suit your body shape – check out our guide to find the perfect swimsuit. Whatever you’ve got in store, you can find the ideal swimsuit here at